“keep smiling” repeated six times in a wavy seventies serif, stacked, with a big smiley face dropped over the middle of the stack. Red — one colour, but red, not black, and that’s the design.
Two inks, which here means the red shifts: dark ink is a deeper red for white, cream and light blue; light ink is a brighter red with a white underbase for black and navy. Both are red. Both are good.
9 to 10 inches on a front. Six stacked lines plus the face — under 8 the small text starts to blur into the smiley.
Boutiques, teen shops, school spirit runs, and anyone with a retro rack. Sells all year.







